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Case Study
Our work with Swansea City AFC
Most disabled supporters decide whether to come long before matchday. So we filmed a come with us video at Swansea City, walking the stadium as a disabled supporter showing what is actually there to support.
What the video shows
The sensory room
A full stadium at full volume is not possible for every supporter. The video goes inside the sensory room so a family can see the space for themselves, before they decide whether a matchday works for them. Knowing a facility exists is one thing. Seeing it is another.
Audio descriptive headsets
We show the audio headsets and how they work on the day. For a blind or partially sighted supporter weighing up whether to travel, that is not a small detail. It is the difference between following the game and sitting through it.
Entrances and getting in
The Video walks the entrances a disabled supporter uses, so arrival is not a guess. No wondering which gate. No discovering a problem when you are already there with a crowd behind you. First visits are where people are lost, and this is where we stopped losing them.